.According to the executives that were
polled by Fortune magazine, Apple is the world’s most admired company.
Apple has taken this prestigious title for the past six years. This year
they scored 8.24 according to Fortune’s ranking system, Google scored
8.01, and Amazon a 7.28.
It was thought that maybe this year
someone else would take the top spot because of the company’s
performance. This has all been proved wrong, however, and Apple is once
again at the top of the list.
Stock for apple has gone down 35 percent
since September, and many analysts and investors felt that Apple’s days
of being at the top are over. The company, however, still rates as a
technological and financial powerhouse according to Fortune’s
description:
“Apple has had a rough time lately with
its stock price in a free fall and the widely publicized failure of its
Maps feature. However, it remains a financial juggernaut, posting $13
billion in net income last quarter, making it the most profitable
company in the world during that period. The company has its fanatical
customer base, and it still refuses to compete on price, making the
iconic iPhone and iPad products that are still widely seen as prestige
devices. Competition may be stiff, but so far it remains behind: In Q4
2012, the iPhone 5 was the world’s best selling smartphone, followed in
second place by the iPhone 4S.”
Another Fortune story about Apple that was titled “It’s lonely at the top for Apple,” senior
editor-at-large Adam Lashinsky did worry about Apple’s stock prices
after the death of Steve Jobs and the change in management. Apple came
through, however, and is still the top company. It seems nothing can
stop Apple from rising to the top.
Apple’s corporate employees see the
struggles that they are having right now as something very short-term,
and they continue to believe in the potential of Apple. One question
raised by Fortune is whether the most admired title is a true sign of
the value of Apple.
“Perhaps the admiration of one’s peers
is a lagging indicator, akin more to a hall-of-fame vote than to a
most-valuable-player award,” Lashinsky wrote. “The company whose late
founder aimed for it to be ‘insanely great’ remains plenty damn good.
The years to come will determine if, for Apple, that’s good enough.”
Only time will tell what becomes of
Apple, but we don’t expect it to be going anywhere any time soon. There
are just too many Apple lovers in the world who couldn’t do without
their iPads, iPhones, or Mac computers.
